influence 4
- How to Win Friends and Influence People: The Quiet Power of Human Empathy
- The Little Book of Yes by Goldstein, Martin, and Cialdini: The Quiet Science of Persuasion
- Yes! by Goldstein, Martin & Cialdini — Why Small Changes in How You Ask Change Everything
- To Sell Is Human: Why You're Already a Salesperson (And How to Get Better at It)